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January 4 2017 URB-E Press Release

Posted by Simon Caballero on

For Immediate Release January 4, 2017 Groundbreaking New $899 Made in America Foldable Electric Vehicle Announced URB-E, a California design and manufacturer of American, foldable electric vehicles, with over 2,500 shipped to 26 countries, unveils its lightest and most affordable vehicle yet with revolutionary removable power source. Pasadena, California. Today, URB-E introduces the new $899 American made URB-E Sport foldable electric vehicle, along with the breakthrough removable power source called Eddy. Paying homage to Thomas Edison, Eddy replaces the traditional built-in battery with a high efficiency power source. In addition to powering URB-E Sport, Eddy is capable of charging five devices simultaneously via its USB Type C and quad port USB 2.0, with enough capacity to charge a Macbook Pro over five times and an iPhone 7 forty times. Designed in secret and manufactured in California using American produced 6061 T6 aircraft grade aluminum, URB-E Sport and Eddy were developed for the urban commuter who hates excessive traffic, paying for parking, lack of access to public transportation, and the constant need to charge portable devices. URB-E Sport has a range of 16 miles, a top speed of 14mph, weighs 30lbs, is easy to fold and carry, and comes equipped with the new Eddy power source. The upgraded URB-E Sport GT has additional torque and pushrod suspension. True to URB-E’s problem-solving culture and attention to detail, the company has integrated a bottle opener into the frame of every URB-E Sport. “In our efforts to design and manufacture products that help people save time and money, we have identified the scooter as inadequate and outdated,” says Peter Lee, CEO of URB-E. “As a result, our team took a problem solving approach to urban commuting/living and created a line of patented lightweight electric vehicles that easily fold, fit into an UBER or subway car, transform into a shopping cart, power all of your devices, and open a bottle of your favorite beverage… ours is beer.” Light, compact, and made in USA, URB-E foldable electric vehicles are engineered by Chief Technical Officer Sven Etzelsberger, previously a lead engineer at Porsche, Fisker Automotive, and Saleen Super Cars, and designed by Chief Creative Officer Grant Delgatty, industrial design professor at the ArtCenter College of Design in Pasadena, California. Demand for the much anticipated URB-E Sport and URB-E Sport GT is high, and the company has promised to ship as many units as possible to customers who pre-order first. It is strongly recommended to pre-order online at www.urb-e.com/preorder, which opens at 5pm PT January 4. Shipping is scheduled to commence at the end of March beginning with pre-orders first. Today, URB-E also introduces the faster, more powerful URB-E Pro and URB-E Pro GT foldable electric vehicles with a 350-watt rear-wheel drive brushless geared motor and 10” pneumatic tires, capable of riding over wet grass, rugged terrain, loose gravel and dirt. URB-E Pro has a range of 20 miles, a top speed of 18mph, and retails for $1,699. The more powerful URB-E Pro GT comes with a high performance controller which delivers increased torque and retails for $1,999. URB-E Pro and URB-E Pro GT are available for sale now at www.urb-e.com and ship immediately upon order. URB-E Sport and URB-E Pro models are all available for test rides at the URB-E Flagship Showroom at 54 W Green St, Pasadena, California. About URB-E Based in Pasadena, California URB-E’s mission is to solve the pain points of urban living by designing and engineering lightweight foldable electric vehicles and mobile power sources. Using California’s hi-tech aerospace manufacturing technologies, URB-E builds innovative products with unparalleled quality, durability and safety. URB-E has delivered over 2,500 foldable electric vehicles to customers in 26 countries. URB-E Sport is made in America and is the first vehicle ever with a built-in removable battery capable of charging multiple devices via both USB Type C and USB 2.0 ports. For more information please contact Evan Saunders, Head of Sales and Marketing, at evan@urban626.com or (617)823-9092.