2017 Year in Review

Posted by Simon Caballero on

2017 has been our most exciting year by far! So many new and exciting things have happened at URB-E this year that we thought we'd take you on a walk down memory lane with us.


This winter we launched our new URB-E Sport series at CES, winning Best of CES from The Verge! This was followed up with features on TechCrunch, Engadget, Mashable, CNET, and more at CES. We also showcased our partnership with Pandora at CES, featuring our now infamous Panodra Trailer. The next week we went right to the North American International Auto Show in Detroit, and were covered everywhere, including this Jalopnik article showcasing URB-E as the best thing at the Detroit Auto Show. We ended the winter in Austin for SXSW, where our activations and URB-E fleets were seen everywhere, right before we were featured on CNBC for being Made in America.


Spring started with some awesome shoutouts! We were in the new Audi A5 Global Commercial, Casey Neistat featured us, reviewed us, and Fox in NYC did a great story on how URB-E folds into a shopping cart and is perfect for the city. We celebrated Earth Day, being featured on CBS. SLS Hotel Miami and Argonaut Hotel both launched their URB-E fleets. Car and Driver also featured URB-E right before our official URB-E Sport Launch Party (did you make it to the event?). We ended spring winning 1st Place in the Ford Contest. On to summer!


Summer kicked off with our partnership with Goldenvoice – URB-E was the Official Electric Transportation Sponsor of Arroyo Secco Weekend! Amazing event. Remember when Alabama Shakes rode URB-Es there? Evan Goldberg, Founder of NetSuite, rode his URB-E onto stage for his annual keynote address. Shortly after, NBC featured us on the Today Show, and Digital Trends covered our CEO and the URB-E Story. We ended the summer opening our new location at University of Southern California.


Fall was extremely busy for URB-E. After launching our USC location and installing our new URB-E Docking Stations throughout campus, we became part of LA Mayor Eric Garcetti’s LA Original campaign for products made in LA, donating money to charity. Remember with Mayor Garcetti rode his LA OG URB-E? Right after we were award California Competes Tax Credit, a major testament to our commitment to build high quality electric vehicles here in America, we were featured on a national Verizon Commercial, where many of you first found out about us. LA Comotion and LA Auto Show both enabled thousands of Angelinos to see and experience URB-E for the first (or 3rd or 4th) time. We became officially approved for use on the Orange County Transit Authority, one of the largest public transportation systems in our country. The Dusit Hotel became our newest hotel family member with their fleet. We ran Pasadena’s first ever URB-E Derby with over 150 participants in the race. We reminded people how much more efficient URB-Es are than electric cars. And we even spotted Kourtney Kardashian riding her custom made URB-E that Kanye West bought from us…

What a busy winter!

We also just won the Distinguished PlanetM eMobility Award for the Detroit Auto Show, and will be accepting that next month. And the best part of 2017? Literally thousands and thousands of new URB-E owners part of our family! Our production team worked overtime, often 6 days a week close to 12 hours a day, to build and fulfill of the URB-E orders. Without you all, this would not have been possible. From all of us, have a great New Years!!  la-original-urb-e-gallery-1_6ceb7450-a51f-11e7-bed9-dbe5e46d4b27 Dusit URB-E Closeup catherine-usc_docking-2